2016 Presidential Election Poll

A study conducted by Compughter Technologies, LLC


Design of the Study

In this study, we sought to determine public sentiment on which candidate Americans really want to see in the Office of President. Eight hypothetical presidential candidates were chosen for the study: four Republicans and four Democrats. To establish a control in the study, the incumbent President Barack Obama was chosen as one of the four Democrats. Hillary Clinton and Donald Trump were also included among the hypothetical candidates, as the study was ulteriorly aimed at predicting which of those candidates would win in the actual 2016 presidential election. The chosen candidates for the study were:

  • Barack Obama (D)
  • Bernie Sanders (D)
  • Donald Trump (R)
  • Hillary Clinton (D)
  • Jeb Bush (R)
  • Mike Pence (R)
  • Paul Ryan (R)
  • Tim Kaine (D)

The eight candidates in the study were randomly pitted against each other in head to head “match-ups” and presented to study participants. Each participant voted on three randomly generated match-ups, which prevented participants from purposefully choosing and voting for or against particular candidates. The study was conducted from Sunday 10/23/2016 through Sunday 10/30/2016 and more than 2,700 votes were tallied.

Crunching the Numbers

An iterative mathematical algorithm was employed to compute a performance rating for each of the candidates based on their wins and losses against their hypothetical opponents. Then, each candidate was ranked according to their performance rating. It’s important to note that simply tallying the votes for each candidate would have been insufficient by itself for measuring voter sentiment or predicting outcomes. The algorithm needed to take into consideration the relative strength of each candidate’s opponents, and the strength of their opponents’ opponents, and so on.

Candidate Performance Rankings

The table below outlines the results of the algorithm after being applied to the poll data. It depicts the actual number of votes for and against each candidate. In addition, the record of head to head wins and losses is listed.


Rank Candidate Rating Votes For Votes Against Votes For % Wins Losses Win % Off Ranking Off Rating Def Ranking Def Rating
1 Paul Ryan (R) 0.72 428 293 59% 6 1 86% 2 41.13 1 -13.38
2 Mike Pence (R) 0.67 427 302 59% 6 1 86% 1 41.17 3 -14.67
3 Jeb Bush (R) 0.44 379 329 54% 5 2 71% 3 34.73 4 -17.61
4 Barack Obama (D) 0.44 350 310 53% 3 4 43% 6 27.97 2 -14.66
5 Bernie Sanders (D) 0.27 350 361 49% 3 4 43% 4 31.17 7 -21.67
6 Donald Trump (R) 0.26 337 347 49% 3 4 43% 5 28.98 6 -19.36
7 Tim Kaine (D) 0.04 276 355 44% 2 5 29% 7 20.25 5 -19.25
8 Hillary Clinton (D) -0.48 221 471 32% 0 7 0% 8 15.08 8 -32.89

Demographics

The following charts depict the demographics of the participants of the study. The vast majority of the partipants (about 89%) were male, which almost certainly skewed the results to some degree, as Hillary Clinton was attempting to become the first female US President. However, we were still able to validate that the "game theory" approach is useful in predicting voter sentiment.

Age

Gender

Location


Predicted Outcomes

Based on the votes of the study participants and subject to the stated demographics, the algorithm predicted the outcome of every possible matchup. Some of the highlights are listed in the table below:


Matchup Predicted Winner Win Probability
Donald Trump (R) vs Hillary Clinton (D) Donald Trump (R) 64%
Mike Pence (R) vs Tim Kaine (D) Mike Pence (R) 63%
Barack Obama (D) vs Donald Trump (R) Barack Obama (D) 52%
Barack Obama (D) vs Hillary Clinton (D) Barack Obama (D) 67%

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